Are you a writer, casino-blogger, or industry insider looking to reach a passionate audience of online casino enthusiasts? Why not write for us? You’ve found the right place. At The Casino Count, we welcome high-quality guest posts and permanent link placements across our core pages:
Why Write for The Casino Count?
We aren’t just another general directory; we are a dedicated hub for UK and European iGaming enthusiasts. Contributing to The Casino Count puts your brand in front of a highly engaged audience looking for credible information on slots, table games, and betting strategies.
- Targeted UK Audience: Our readers are primarily based in the United Kingdom, meaning your content reaches people actively looking for UKGC-licensed operators and relevant offers.
- Permanent, Do-Follow Links: Unlike many competitors who rotate links or strip them after 6 months, we offer permanent link placements that pass genuine SEO value to your site.
- Editorial Speed: We pride ourselves on a fast turnaround. Approved pitches are typically published within 48 hours, keeping your link-building campaigns on schedule.
- No “Sponsored” Tags: We integrate your content naturally. As long as it provides value to the reader, we treat it as a native editorial piece, not an ad.
Topics We Cover
To ensure our library remains the most comprehensive in the niche, we are specifically looking for expert contributions in the following areas:
- Online Slot Reviews: Deep dives into RTP, volatility, and mechanics of new releases.
- Table Game Strategies: Advanced guides for Blackjack, Roulette, Baccarat, and Poker.
- UK Gambling Legislation: Updates on UKGC regulations, GamStop, and responsible gambling initiatives.
- Sports Betting Analysis: Pre-match breakdowns, odds comparison, and betting psychology.
- Crypto Casinos: Guides on using Bitcoin, Ethereum, and USDT for online gaming.
- Industry News: Mergers, new operator launches, and software provider updates.
Submission guidelines & requirements
To ensure your content is accepted and performs well, please follow these guidelines:
1. Language, tone & originality
- Write in UK English (spelling, idioms, etc.).
- Aim for clarity, depth, and reader value — not self-promotion.
- Your article must be original and unpublished elsewhere (no duplicate content).
2. Length & structure
- Minimum length: 750 words
- Use one main header (H1/title) and break content into subheadings (H2, H3) for readability and SEO.
- Include a brief introduction and a clear conclusion or call to action.
- Use keywords naturally — don’t force them.
- You may include internal links to relevant pages on The Casino Count and your site (max. two links to the same site).
3. Links & anchor text
- We accept permanent link placements (in-text links) within your content as relevant and contextual.
- Avoid overstuffing links or using generic anchor text.
- All links should point to live, relevant pages (no dead or spammy URLs).
4. Visuals, media & attribution
- If you include images, charts, or infographics, supply high-quality files (ideally JPEG/PNG).
- Ensure you hold the rights to any images and provide proper attribution/licences.
- Where you cite statistics, facts, or studies, please link to credible sources.
How to Get Published: 4 Simple Steps
- Pitch: Send your topic idea or a working title to
info@thecasinocount.com. - Review: Our editorial team will check if the topic fits our content calendar (usually within 24 hours).
- Draft: Once approved, write your article following our style guide (UK English, 750+ words).
- Live: We upload the post, add internal links, and send you the live URL.
What we won’t do
- We don’t mark posts as “sponsored” or “guest” — once published, the content integrates naturally with our site.
- We reserve editorial control (we may adjust formatting, headings, and style for consistency).
- We reject low-quality, thin, or overly promotional content.
How to pitch or submit
- Email us info@thecasinocount.com with your proposed topic or draft.
- Include the title, a summary (2–3 lines), and desired link(s).
- Attach your article.
- We’ll send confirmation when your piece goes live.
We aim to respond to pitches within 1–3 working days.
Get in touch / find out rates
To discuss rates, availability, or to submit your article, please get in touch with us at:
We look forward to working with writers and industry professionals who bring fresh insight, credible information, and engaging storytelling to our readers.
We welcome contributions that elevate the conversation around casinos, games, strategy, regulation, reviews, industry trends, and beginner guides. If that’s your expertise, reach out — we’d love to publish your work.
Frequently Asked Questions (FAQ)
Do you accept links to casino operators (casinos/sportsbooks)?
Yes, we accept links to gambling operators provided they are relevant to the context of the article. We prioritise links to operators that hold a valid licence in their target jurisdiction.
What is the cost of a guest post?
We offer competitive rates for premium placement. Please email info@thecasinocount.com for our current media kit and price list.
Do you mark links as “Sponsored” or “Nofollow”?
No. We believe in organic collaboration. Your article will appear as a standard blog post with permanent, do-follow links, provided the content meets our quality standards.
Can I insert a link into an existing article (Niche Edit)?
Yes, niche edits are available. Please browse our blog to find a suitable article and email us the URL and your proposed anchor text.
Do you write the content, or do I?
We prefer you to supply the content to ensure it matches your brand’s voice. However, we have an in-house team of UK-based writers who can create the article for an additional fee if required.
